a) Improve
the amount of attention paid to clients and improve the service
offered. Customer
services should investiage its consumers and propse improvements
to the service and in the design process.
b)
Detect deficiencies in the services.
Obtain information on mistakes, problems and deficiencies in the
services.
c)
Economic Complaints. For banks
it is extremely important to deal with complaints about economic
issues. The banks need to give an organized and professional feedback
to these complaints. It is necessary to outline certain procedures
and the various levels of attention.
d)
Treating peoples concerns about the services.
There are many reasons as to why people might find the service unsatisfactory.
Therefore, it is necessary to find out why.
e)
Suggestions. The service should
be set up as a valuable source of information to improve the service.
It is necessary to bear in mind that many consumers instead of complaining
simply shop with the competition.
