Visual
Aids
The speaker
can support the speech using different visual aids: black board, slides,
computer screen, etc.
They
help to capture the public's attention (breaks monotomy)
They
help with understanding.
They
enrich the presentation.
They
help to transmit an image of professionalism.
They
give the speaker security (support material)
The speaker
needs to know when and how to use these visual aids.
They
can support the speech (they help to capture the public's attention)
or they can suppose an obstacle (they distract).
Their use
should give way to simplicity:
They
are used to clarify and make the speech more understandable; this
is reached with simple images (if they are complex and difficult
to interpret in stead of clarifying they confuse even more).
You
should use colour images: they allow you to make the most relevant
information stand out, emphasize the differences and make the image
look more attractive.
This support
material should be this, a support to the speech, and should not be
the base of the presentation.
They
can not take importance away from the speaker.
If you
are going to use support material, you need to practice with it in
the rehearsals.
In the
rehearsals you need to recreate the same conditions which you are
going to have the day of the speech.
The
use of this support material requires a practice that you can only
achieve in a rehearsal.
Often when
the speaker has support material they feel more relaxed and neglect
rehearsing: don't let this happen to you.
You need
to foresee that maybe when it comes down to the speech that the projector
might not work.
To avoid
a difficult situation like this (however unlikely it may seem) the
speaker, besides preparing the speech with these support elements,
should also rehearse without the help of this material.
That
is to say, the speaker needs to be prepared for, if necessary, develop
the speech without using these visual supports.
The screen
or blackboard will be situated in the scentre of the stage so that
it can be seen from all angles.
Whilst
explaining the image, the speaker should be standing next to the screen
so that the public can see and at the same time it is being explained,
wihtout having to look from one place to another (doing this the speaker
could loose his concentration).
Whilst
the speaker is explaiming the image, he should be looking at the
public and not with his back to the audience contemplating the blackboard
or screen.
If you
are going to use slides or put demonstrations on the blackboard, you
should let the audience know at the beginning of the event that before
they leave they will receive a copy of this material.
You need
to try and avoid everyone taking notes during the whole session,
as this will prevent people from paying the necessary attention.
Now we
are going to see some support elements.
a) Blackboard
It allows
you to develop an explanation step by step.
You can
only use it with small groups (no more than 40 people).
When you
use them you need to bear in mind:
Write
with clear and large letters, which are easily understood.
It
is convenient to use various colours: for example blue and red (write
with one and underline with the other).
Whilst
you are writing, you need to stand on one side so that you are not
covering too much.
Read
what you are writing (this allows you to follow it).
Once
you have finished writing, look at the audience and stand next to
the blackboard.
b) Slides
Amongst
their advantages I would like to point out:
You can
use them with with large audiences (70-100 people).
Unlike
the blackboard working with slides allows you to have the material
already prepared.
They
work as a support for the speaker, they eliminate one of the main
worries (they stop the speakers mind from going blank).
When preparing
the slides you shoud try and make them simple, you need to get to
the point.
Only
put down the main ideas (max 3/4 lines per slide), which the speaker
can then develop.
The
slides don't summarize the speech. You need to avoid making slides
with mixed ideas that don't really communicate anything and which
are difficult to follow.
Clear and
big writing, so that reading them is easy.
Use colours
which make the main ideas stick out.
You can
not leave out any idea which appears on the slide, as the public will
be automatically drawn to it (if there is a point which is not important
it is best to leave it out).
If you
project a graph you need to explain to the audience what it means,
how it can be interpreted (sometimes they are difficult to follow).
In the
graphs you need to play with the scales in order to make the message
that you want to transmit stand out.
Before
you start the session you need to know how the projector works, test
that it is in focus and that the slids can be seen throuout the whole
room.
The projector
should be placed in a way that it does not block anyone's view.
You
will only turn it on in the moment when you are going to show the
slides and you will turn it off every time you have a pause (projectors
make a lot of noise when they are turned on and the light can be
uncomfortaable).
Make sure
the slides are perfectly in order so that you can easily find the
one that you need.
Once
you have finished with each one, pile them up carefully just in
case you need to show some of the slides again.
Every time
you project a new slide give the public a few seconds to look at it,
before you start to talk about it.
Whilst
you are showing the slides, you should stand next to the screen, pointing
out and commenting on the necessary points.
The speaker
should not limit themselves to reading the slides.
Do not
forget that the slides are only support amterial. You will use them
only when it is convenient, without using too many.
c) Projecting
from a computer screen
It offers
an enormous communication potential.
It transmits
a very professional image.
You can
use them with an indetermined number of people, as the image can be
projected in different monitors or screens scattered around the room.
The capacity
of playing wiht the forms, backgrounds, colours, pictures, etc is
wonderful.
You should
always try prevail simplicity: project images which are easy to understand
(avoid overelaborated images).
The speaker
should find out how it works, as you don't want to find difficulties
during the speech and you can concentrate on the speech.
You should
develop the explanation at a speed which allows the audience to follow
easily.
With
this means you run the risk of projecting screen after screen, without
giving the audience enough time to digest the information.
Also you
run the risk of preparing a very professional speech, which is at
the same time cold and distant.